MORNING MAJIC “ESSENTIAL” COLLECTION

What’s Inside

• The Morning Majic Beard Bar

A gentle, moisture-preserving beard cleansing bar that removes dirt and buildup without stripping your natural oils. The perfect first step for softer, healthier growth.

*If You Have Kingzbeard “CO-WASH CONDITIONER” you would apply after Beard Bar cleansing and leave in beard 2-3 minutes and rinse before next step.

• The Morning Majic Beard Oil

A lightweight, nutrient-rich growth oil formulated for coarse textures and dry skin. Hydrates deeply, fights patchiness, improves softness, and keeps your beard nourished all day.

• The Morning Majic Beard Balm

A conditioning and styling balm that locks in moisture, softens rough beard hair, and helps you shape your beard while protecting it from dryness throughout the day.

Why This Collection Works

It focuses on the three pillars of beard health:

Clean. Moisturize. Condition.

This is the essential routine every King needs — especially brothers 40+ dealing with dryness, uneven growth, or a beard that feels rough no matter what you use.

If you want a simple, effective beard-care foundation, the Morning Magic Essential Collection is your go-to daily ritual.

 

How To Use Essential Collection

“A Simple 3-Step Beard Routine for Black Men Over 40”

Step 1: Cleanse — Beard Bar

Start in the shower.

Saturate your beard with warm water for 1–2 minutes to soften the hair and open the pores.

Rub the Beard Bar between your hands or directly onto your beard in a circular motion until you build the lather you want.

Massage the lather into the beard and skin underneath.

Let it sit for 1–2 minutes, then rinse thoroughly.

 Cleans without stripping your beard or drying your skin.

Step 2: Treat — Beard Oil

After the shower, gently dry your beard—but leave it slightly damp.

Apply a nickel- to quarter-sized amount of beard oil (depending on beard length).

Massage the oil directly into the skin under your beard first, then work it outward through the hair.

Allow the oil to sit and absorb for 20–30 seconds.

 Rehydrates dry skin, reduces itch and flakes, and softens coarse hair.

Step 3: Style — Beard Balm

Apply a small amount of Beard Balm to your hands.

Work it evenly through your beard for light hold, shape, and protection throughout the day.

 Locks in moisture and keeps your beard looking groomed—not greasy.

Recommended Routine

Use this routine…(with beard bar) 2–3 times per week, or as needed based on your lifestyle and beard length. On other mornings, simply RINSE beard and follow up with oil and balm.